Giant magnetostrictive materials such as Terfenol-D and Galfenol are used to design actuators and sensors, converting magnetic input into a mechanical response, or conversely, mechanical input into a magnetic signal. Under standard operating conditions, these materials are subjected to stress. It is therefore important to be able to measure, understand and describe their magneto-mechanical behaviour under stress. In this paper, a comprehensive characterisation of the anhysteretic magneto-mechanical behaviour of Terfenol-D was performed. An energy-based multiscale approach was applied to model this behaviour. Finally, it was shown that the strain behaviour of Terfenol-D can be satisfactorily described using an analytical model derived from the full multiscale approach.