An effective preparation of new tailormade macromolecular materials via the combination of two fully atom-efficient catalytic transformations is reported. First, new isoprene-co-1,3,7-octatriene [PA C H T U N G T R E N N U N G (IP-co-OT)] copolymers with controlled composition (2-21 mol% triene incorporated), molecular weight (M n = 23-102,000 g mol
À1) and microstructure (1,4-cis rich) have been prepared using the homogeneous Ziegler-Natta catalyst system composed of diallylneodynium chloride, magnesium chloride, tetrahydrofuran and methylaluminoxane