El emprendimiento por necesidad, una ventana hacia el desarrollo de oportunidades de negocios

Versoza, Luci­a Magdalena Pico

doi:10.33890/innova.v2.n1.2017.133

Cited by 13 publications

(11 citation statements)

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“…El emprendimiento por necesidad se presenta en mayor medida en las economías en desarrollo, mientras que la empresa que se origina por oportunidad es más propicia en las economías desarrolladas (Acs, 2006;Pico-Versoza, 2017), esto se produce porque las personas de los países menos desarrollados buscan opciones que generen mejores condiciones económicas, frente a las ofertas de empleo. Por lo que las ideas nacientes no tienden a ser estructuradas ni a involucrar un análisis del entorno, sino que responden ante la escasez.…”

Section: Fundamentación Teóricaunclassified

Motivaciones para emprender en el modelo de negocio tipo franquicia

Miranda¹

2022

Des.Geren

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Objetivo: El propósito de este estudio fue identificar las motivaciones que llevan a los emprendedores a elegir la franquicia como modelo de negocio, para aportar al entendimiento sobre la predilección de este modelo frente al emprendimiento tradicional. Método: Se generó una investigación con enfoque mixto y de diseño exploratorio, a partir de las entrevistas y encuestas realizadas a 32 emprendedores con franquicias en el departamento de Cundinamarca, Colombia. Resultados y discusión: Se encontró que la principal motivación es la inversión y diversificación de sus recursos, para no depender de los ingresos obtenidos por un empleo. Por lo que se puede afirmar que las personas emprenden por oportunidad, incentivados desde un enfoque económico. Sin embargo, la disyuntiva sobre invertir o emprender, puede generar una oportunidad para crear una cultura que estimule la información sobre las franquicias, especialmente en el género femenino. Conclusiones: La franquicia se ha convertido en un modelo para reducir la incertidumbre en la búsqueda de la diversificación de ingresos, en tanto que permite acceder a la exploración de una idea de negocio, la cual ya tiene identificado al cliente y la necesidad por resolver, por lo que, unido a la experiencia de la marca, el respaldo y el conocimiento en el mercado se convierte en un modelo atractivo para los inversores inexpertos.

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Section: Fundamentación Teóricaunclassified

Motivaciones para emprender en el modelo de negocio tipo franquicia

Miranda¹

2022

Des.Geren

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“…When entrepreneurship is motivated by necessity, the business is launched as a self-employment option without expectations regarding the enterprise's future growth. Consequently, they have a higher probability of failure because they do not involve planning and advice to achieve business success (Pico, 2017). Gonzales (2007), however, points out that entrepreneurship motivated by necessity is not only viewed as a subsistence option but as a means for self-realization and for providing work to others.…”

Section: Necessity and Opportunity-driven Entrepreneurship In Latin A...mentioning

confidence: 99%

Entrepreneurship in Latin America: Skills and Education for COVID-19 and Beyond

Lind¹,

Calapuja

2022

Illustro

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Entrepreneurship is a topic that has become more relevant in recent years and the Covid-19 pandemic has made it even more so. Indeed, in the context of the 2020 pandemic, some entrepreneurial initiatives have risen as an option for employment and income given the lack of job alternatives or as a consequence of displacement from previous economic activities (necessity-driven entrepreneurship); at the same time, various changes brought about or accelerated by the pandemic have given rise to new business opportunities (opportunity-led entrepreneurship). In this review work, we discuss the personal characteristics of the entrepreneur that favor the development of successful opportunity-led ventures in Latin America in the context of Covid-19 and beyond. In general, these personal characteristics or endowments can refer to abilities, capacities and other traits that influence the behavior of entrepreneurs and their response to diverse circumstances in the process of entrepreneurship. They include creativity, innovation, leadership and risk tolerance, and also academic level, work experience and social networks. The pandemic has brought about changes in the way these diverse factors influence successful entrepreneurship and, thus, represent a challenge for entrepreneurship education. Business schools, in particular, through their degree programs and continuous training, play a key role in providing management tools and favoring the development of skills better adapted to the formation of opportunity-led entrepreneurs in the Covid-19 and post-pandemic contexts.

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“…For this to be a reality, it is necessary to have the skills and abilities to identify opportunities, specify the necessary resources, have the team that complements the skills of the leader; in order to create, or build something new, or start a company that will create value for the economy by generating work for him and often for another. However, there are those who consider that entrepreneurship by necessity is a sign of poverty and only entrepreneurship by opportunity generates growth, since this implies innovation and efficiency as tools for the development of new markets and the sustainability of economic entities [25].…”

Section: Use Empowerment Of Rural Indigenous Womenmentioning

confidence: 99%

The Empowerment of Indigenous Women as a Factor in the Socio-Productive Development of a Rural Community

Cujar¹,

Tovar²,

Hernández³

et al. 2021

The 1st LACCEI International Multi-Conference on Entrepreneurship, Innovation, and Regional Development: “Ideas to Overcome And

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This article discusses the point of view of women's empowerment and its impact on public policy. Also mentions the importance of the role of indigenous women in rural and captures the scenario in the municipality of Pueblo Bello, Cesar, where the indigenous community Jewrwa. For the above, research is developed from the application of the emerging paradigm, for which a dialectical synthesis is assumed through the use of qualitative and quantitative methods in a complementary way. It is developed in three phases: the first consists of field visits to interview 5 groups of indigenous women located in the rural area of "Pueblo Bello" -Colombia. In addition, 5 indigenous women from the same region, successful in their professional lives, are interviewed. The second phase consists of the search and systematization of documents from multiple sources of information consulted in the year 2020 in search engines such as: Scielo, Dialnet and Google Scholar, and the third phase is a comparative analysis of the sources of information mentioned above. Data analysis was carried out by structuring thematic categories related to the empowerment of rural indigenous women. Empowerment from the intuitive perspective to drive positive changes in the situations they live, and even the political organization to transform those relationships. Hence, in order to promote processes of empowerment, it is necessary to work on the construction of the autonomy of rural indigenous women. Traditionally, indigenous women are in charge of the care work, learned by inheritance and pre-established social constructs, leaving themselves in the last place, at the service of others.

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El emprendimiento por necesidad, una ventana hacia el desarrollo de oportunidades de negocios

Cited by 13 publications

References 1 publication

Motivaciones para emprender en el modelo de negocio tipo franquicia

Motivaciones para emprender en el modelo de negocio tipo franquicia

Entrepreneurship in Latin America: Skills and Education for COVID-19 and Beyond

The Empowerment of Indigenous Women as a Factor in the Socio-Productive Development of a Rural Community

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