Elaboration of Holistic Tourist Satisfaction Index Model for Lithuania

Abstract

As the importance of tourism managements is becoming recognized worldwide, many scholars start talking about tourist satisfaction as the main driver of the tourism sector. Satisfaction measurement and determination of its antecedents has become a field for tourism research and scientific discussion. Tourist satisfaction indices were started to elaborate for many countries (e.g., Malaysia, Mexico, Hong Kong, Croatia, etc.); however, considering satisfaction as a multifaceted construct, every single case has to be viewed and assessed separately. Achieving to complement to the body of knowledge, this manuscript proposes a holistic tourist satisfaction index model for Lithuania. The paper aims to aggregate the previously approved tourist satisfaction indices in a framework of Lithuania into a holistic model to be applied regarding the existing circumstances. The proposed model is a final step of the numerous previous researches, aggregating their results and proposing guidelines for tourist satisfaction improvement and loyalty assurance in a bundle of possible tourism-related situations regarding Lithuania as a place. The proposed holistic tourist satisfaction index model encompasses six previously elaborated models: Inbound tourist satisfaction index model; Emigrants’ satisfaction index model; Outbound tourist satisfaction index model; The model of Lithuanian tourist satisfaction with European summer holiday destinations index; Local tourist satisfaction index model; and Rural tourist satisfaction index model; therefore, guidelines for any tourismrelated situation, whether it was domestic (local), inbound, or outbound tourism, are provided. Moreover, as in every situation, different antecedents of tourist satisfaction were determined; the holistic model stops practitioners, as well as scholars from taking unavailing decisions.

How to measure service quality, customer satisfaction and loyalty of public library users: Application of library customer satisfaction index (LCSI) lite model

“…In a similar vein, many indices have been developed for specific specialized areas. For example, those for students (Álvarez Vaz et al, 2016; Alves and Raposo, 2007a, 2007b; Pardiyono and Puspita, 2020; Turkyilmaz et al, 2018), health care (Ariffin et al, 2022; Raposo et al, 2009), Transportation (Eboli and Mazzulla, 2009), tourists and tourism (Chen et al, 2016; Khan and Hashim, 2020; Pilelienė and Grigaliūnaitė, 2019; Saayman et al, 2018; Song et al, 2011, 2012), public transport (Zhang et al, 2019), volunteer (Ling et al, 2019), couples (Okhotnikov and Wood, 2020), internet banking (Keskar et al, 2020), assisted living (Holmes et al, 2021), government websites (Li, 2021), dental specialty centers (da Silva et al, 2022), and so on.…”

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“…The issues related to the socio-economic importance of green tourism were considered in papers [1], [6], [13].…”

“…The paper [13] considered a model of the comprehensive indicator of tourist service appreciation, which integrates such components as an emigrant satisfaction index model, an index model of the resulting satisfaction of tourists, a model of satisfaction of Lithuanian tourists with the index of European leisure vacations, a model of tourist satisfaction index, as well as a model of the index of satisfaction of rural tourists.…”

Exploring the Tourism, Neuro-tourism, and Hospitality Nexus: A Comprehensive Bibliometric Analysis

“…During the last few decades, tourism has experienced significant growth in both emerging and advanced economies (Lu et al, 2019). In the scientific literature, various aspects of tourism have been analyzed: environmental (e.g., nautical tourism with emphasis on destination image with a sustainability marketing approach (Cardoso et al, 2023), ecotourism in a framework of the lodging and the consumer (Do Paço et al, 2012); pro-environmental behaviors of hotel guests and their willingness to pay for sustainable hotel services (Puciato et al, 2023)), managerial (e.g., the interplay of innovativeness, innovation behavior and SMEs' performance indicators) (Domi et al, 2019); workforce capacity in the field of tourism (Polukhina et al, 2016)), behavioral (e.g., the experiences sought by tourists (Nowacki & Niezgoda, 2023); determinants of tourist satisfaction (Pilelienė & Grigaliūnaitė, 2019); attributes influencing responsible tourism consumer choices (Vázquez, 2023); travel risk perception (Devkota et al, 2022)), economical (e.g., the economic impact of city branding on tourism (Herget et al, 2015), the impact of the investment component on the development of the recreational and tourist industry (Shpak et (Worndl et al, 2021). In this regard, the quality of services that businesses provide increases and this fact enables businesses increasing their profits (Civelek et al, 2023b).…”