Empirical investigation of trust antecedents and consequences in decentralized supply chain: The case of cosmetics market in Iran

Abstract

This study develops an empirical investigation of trust antecedents and consequences in creating a collaborative business relationship between distribution companies and retailers in the cosmetics market. A conceptual framework based on trust antecedents as inputs and trust consequences as outputs is designed for both parties. In order to evaluate the performance and effectiveness of each considered trust factor for each party, a fuzzy data envelopment analysis (FDEA) based approach is proposed. In order to demonstrate the applicability of the proposed model, a real-life case study is considered. The required data are collected using interview and questionnaires, and the reliability of the collected data is examined using the Cronbach's alpha. The obtained results indicate that there is no significant difference between both parties' tendency towards building a collaborative business relationship based on trust. The results also indicate that information sharing is not an effective trust antecedent for both parties. The "product quality" and "product price" are the most effective trust antecedents for retailers, while the "retailer's financial conflicts records" along with "length of partnership" are the most effective trust antecedents for distribution companies. Finally, the most effective trust consequences for distribution companies and retailers are "information sharing" and "brand advertising", respectively. .

Analysis of Factors Affecting the Efficiency of the Higher Education System in Ukraine

“…The authors analyzed the antecedents and consequences of trust in creating collaborative business relationships. To evaluate the performance and effectiveness of each considered trust factor for each party, a fuzzy data envelopment analysis (FDEA) based approach is proposed (Nematollahi, 2019). When studying the legal protection of consumers when using Internet sites, the authors used a comparative legal method in the study of legislative trends (Padalka et al, 2021).…”

Implementando a Lógica de Produção Puxada: Uma Pesquisa-Ação

“…Tradicionalmente, a empresa trabalha dentro da lógica empurrada, de acordo com seu calendário de atividades, com previsões e programações. Essa condição antecipa a demanda do cliente através de uma previsão de vendas (Liker, 2005;Nematollahi, 2019). Para tal, a empresa de cosméticos realiza mensalmente suas rotinas de planejamento de inventários, identificando as necessidades de estoque de seus produtos e programando as cadeias de suprimentos com seus fabricantes terceirizados e os respectivos fornecedores de insumos.…”

“…Esse horizonte de tempo pode ser inviável, mesmo em se tratando de produtos importados, com todos os trâmites de comércio exterior. Os efeitos de longos lead times, chegando em alguns casos a patamares de meio ano, podem ainda ser amplificados quando se trata de uma cadeia, tal como apresentado no efeito chicote introduzido no trabalho seminal de Forrester (1958) e posteriormente revisitado por Naim, Spiegler, Wikner e Towill (2017) ou Nematollahi (2019). Tal amplificação pode atravancar a competitividade dos negócios.…”

Identification of factors and outcomes of trust in mobile supply chains

“…Trust is a complex concept. It is a multidimensional and multifaceted communication phenomenon (Nematollahi, 2019; Paluri and Mishal, 2020). Various definitions of trust have been provided from different disciplines, such as marketing, management, supply chains, psychology, sociology and economics (see Table 1).…”