2021
DOI: 10.24200/jonus.vol6iss2pp340-357
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Empowering Cross-Border Women Entrepreneurs via Mobile Ict: Framework for Malaysian and Indonesian Women-Led Msmes

Abstract: Women’s share in the business sector in Malaysia and Indonesia lags behind their male counterpart. However, Information and Communication Technology (ICT) could serve as a game changer to empower women startup and entrepreneurs. The acceptance and usage of Mobile ICT in business operations could empower more women-led Micro, Small and Medium Enterprises (MSMEs) to grow and fulfill customer needs and wants. However, there is a lack of established models to measure mobile ICT’s role in women MSMEs in these devel… Show more

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Cited by 11 publications
(11 citation statements)
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“…In line with Olsson and Bernhard (2021) and Dewi Sat Tanti et al. (2021), female entrepreneurship is crucial in today's society.…”
Section: Discussionmentioning
confidence: 99%
“…In line with Olsson and Bernhard (2021) and Dewi Sat Tanti et al. (2021), female entrepreneurship is crucial in today's society.…”
Section: Discussionmentioning
confidence: 99%
“…This trend came to the fore when, in late 2016, 4G services were offered to people at extremely low prices. Tanti et al (2021) have considered the intuitiveness and learnability of mobile ICTs, the amenability of these technologies for building online mentorship platforms, their cost, and the time and work flexibilities that they offer businesswomen for balancing domestic and entrepreneurial responsibilities to be some of the important factors determining the greater adoption of mobile phones among them. Future research can further explore which of these pivotal factors is in operation among businesswomen in the Ganjam and Gajapati districts of Odisha and in what manner.…”
Section: Discussionmentioning
confidence: 99%
“…Short demonstration videos should be made available to the businesswomen in local languages regarding use of mobile apps and e-wallets. Tanti et al (2021) have shown how Malaysian Global Innovation and Creativity Centre (MaGIC) is connecting entrepreneurs with industry experts across the region through its online mentoring platform. Similar platforms should also be developed in the regions of this study that will enable the businesswomen to gain market insights and develop meaningful business collaborations (Subrahmanyam 2019).…”
Section: Discussionmentioning
confidence: 99%
“…According to previous research, utilising technology as a resource improves business performance (Budiarto & Pramudiati, 2018;Kim, Abdullah, Bich, & Boey, 2020;Omar, Othman, Salleh, & Abdullah, 2018;Tanti et al, 2021). However, Adnan (2019) discovered a mixed effect of ICT usage on boosting women microentrepreneurs' productivity.…”
Section: Ict Usagementioning
confidence: 99%