Encouraging Religion and Sustainable Tourism as a Conception of Indonesian Halal Tourism Development

Abstract

Objective: This study aims to explore and analyse the development of halal tourism in Indonesia, focusing on the synergy between religion and sustainable tourism. The aim is to understand how religion and sustainable tourism principles can support the growth of halal tourism and its potential economic and social benefits. Theoretical Framework: The study draws on halal tourism, religion, and sustainable tourism. It examines how religion can provide a moral and ethical foundation for halal tourism practices and how sustainable tourism principles, including nature and cultural conservation, can be integrated into the development of halal tourism. Method: Qualitative methods are employed in this study, including interviews and observations. Informants from religious institutions, tourism organisations, and local communities are selected to gather insights and perspectives on the development of halal tourism in Indonesia. Results and Conclusion: The study's findings highlight the importance of the synergy between religion and sustainable tourism in the development of halal tourism in Indonesia. Religion provides guidance and direction for halal practices. The development of halal tourism based on this concept can bring economic opportunities, improve the quality of tourism services, and strengthen Indonesia's position as a leading halal tourism destination. Implications: The study's findings affect policymakers, tourism organizations, and local communities. They emphasise the need for supportive policies and collaborations to promote and implement sustainable halal tourism practices. Novelty: This study contributes to the existing literature on halal tourism by examining the synergy between religion and sustainable tourism in the context of Indonesia.