“…Most African cultures do not promote individual autonomy, but instead consider the community--collective relatedness, interdependence, and communality-to be the essential source of meaning and the main frame of action for an individual (Brown, 2004;Asante & Mazama, 2008;Hallen, 2009). For health communication, the family group, in particular, is primary (Beyene, 1992;Harris, Shao, & Sugarman, 2003).…”