English Announcements Of Cultural Events: Structural And Semantic Approach To Expressiveness

Cherkunova, Marina V.

doi:10.15405/epsbs.2020.04.02.85

Cited by 3 publications

(2 citation statements)

References 3 publications

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“…Besides, the advertising abstracts are analyzed in terms of the theory of minitexts developed in the works of Chekunova (2017), Cherkunova and Starostina (2019), Radyuk and Polyakova (2017), Vedeneva et al (2018). Also, we rely on the approaches to the analysis of syncretic advertising genres suggested by Conradie and Van Niekerk (2014), Malyuga and Popova (2018) and Popova (2018).…”

Section: Methodsmentioning

confidence: 99%

Minitexts Of Advertising Abstracts In Educational Discourse: Functional Approach

Cherkunova¹

2020

European Proceedings of Social and Behavioural Sciences

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Section: Methodsmentioning

confidence: 99%

Minitexts Of Advertising Abstracts In Educational Discourse: Functional Approach

Cherkunova¹

2020

European Proceedings of Social and Behavioural Sciences

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“…The theoretical basis of the research included relevant scientific works on linguoaxiological issues [1][2][3][4], and the theory of small-format texts [5][6][7]. Language assessment, which is an actual object of scientific interest, is usually considered by contemporary researchers from the standpoint of its implementation in a certain discursive space [8,9]. At that, linguistic values are analyzed by linguists in terms of universal mental structures [10,11].…”

Section: Introductionmentioning

confidence: 99%

Education and city in the English-language small-format texts: axiological approach

2021

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The present research deals with the study of the linguoaxiological plan of small-format texts in the English-language educational discourse. The empirical basis for the analysis included one hundred presentation texts posted on the websites of British urban schools. The study hypothesis is that small-format presentation texts fully reflect the value paradigm formed by contemporary British society concerning secondary education in urban infrastructure. At that, values are interpreted as axiological dominants, verbalized through a system of linguistic markers. The novelty of the approach to the analysis of the linguocultural plan of small-format texts is due to its integrated nature, involving a progressive shift from the level of evaluative linguistic resources to the identification of evaluative micro- and macroconcepts, followed by the subsequent systematization of the obtained data at the level of the relevant axiological dominants associated in the minds of society with the education sector in the context of the urban environment. According to the analysis, the absolute axiological dominant of contemporary education is the student’s “Success” interpreted in a broad sense as academic performance, as well as the ability to apply in later life the skills formed in the course of study. The results obtained can be used for further development of linguoaxiological problematics in other discursive areas.

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Ways and means of creating a comic effect in English drama discourse

Kharkovskaya

Chekhova

2022

Vestnik of Samara University. History, pedagogics, philology

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The article is devoted to the study of the nature of the authors remark and its functional ability to create a comic effect. At the first stage, an attempt was made to determine the role of the authors commentary in the text of the play. Within the framework of this question, we have highlighted the key characteristics of dramatic discourse, namely, fiction and stylization. Next, we focused on the phenomenon of paratext, presenting the positions of both domestic and foreign researchers regarding the role of paratext in a dramatic work, namely the need to take into account the features of paratext when performing discourse analysis. In addition, in the article we made an attempt to present a brief history of the origin of the term paratext. Thus, the processes of interaction within the pair text-paratext substantiated the need to study the dramatic text precisely through the prism of this correlation. As sources of factual material, we selected plays (The Comedy About a Bank Robbery, The Play that Goes Wrong), the authors of which were a galaxy of British playwrights working in tandem: Henry Lewis, Jonathan Sayer and Henry Shields. In the course of the study, a selection of text fragments was formed, which made it possible to identify a number of authorial techniques for creating a comic effect, the mechanisms of which are repeatedly duplicated from play to play, which makes it possible to suggest the presence of a characteristic comic style inherent in this trio of playwrights. As a basic technique for creating a comic effect, the authors use the interaction of replicas of the characters of the play and remarks that contradict each other, thereby realizing the principle of inconsistency, which in turn becomes one of the basic principles of comedy. Thus, the final part of the study is devoted to the implementation of the principles of absurdity, inconsistency and deceived expectations through the interaction of the authors remark and the dialogue part of the play.

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English Announcements Of Cultural Events: Structural And Semantic Approach To Expressiveness

Abstract: This is an Open Access article distributed under the terms of the Creative Commons Attribution-Noncommercial 4.0 Unported License, permitting all non-commercial use, distribution, and reproduction in any medium, provided the original work is properly cited.

Cited by 3 publications

References 3 publications

Minitexts Of Advertising Abstracts In Educational Discourse: Functional Approach

Minitexts Of Advertising Abstracts In Educational Discourse: Functional Approach

Education and city in the English-language small-format texts: axiological approach

Ways and means of creating a comic effect in English drama discourse

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