No visible light activity is the bottle neck for wide application of TiO 2 , and Boron doping is one of the effective way to broaden the adsorption edge of TiO 2 . In this study, several Boron doped TiO 2 materials were prepared via a facile co-precipitation and calcination process. The B doping amounts were optimized by the degradation of rhodamine B (Rh B) under visible light irradiation, which indicated that when the mass fraction of boron is 6% (denoted as 6B-TiO 2 ), the boron doped TiO 2 materials exhibited the highest activity. In order to investigate the enhanced mechanism, the difference between B-doped TiO 2 and bare TiO 2 including visible light harvesting abilities, separation efficiencies of photo-generated electron-hole pairs, photo-induced electrons generation abilities, photo-induced charges transferring speed were studied and compared in details. h + and · O − 2 were determined to be the two main responsible active species in the photocatalytic oxidation process. Besides the high degradation efficiency, 6B-TiO 2 also exhibited high reusability in the photocatalysis, which could be reused at least 5 cycles with almost no active reduction. The results indicate that 6B-TiO 2 has high photocatalytic degradation ability toward organic dye of rhodamine B under visible light irradiation, which is a highly potential photocatalyst to cope with organic pollution.