Ultrafiltration (UF) membranes were prepared from poly(vinyl chloride) (PVC) as main polymer, poly(vinyl pyrrolidone) (PVP) as additive, and 1‐methyl‐2‐pyrrolidone (NMP) as solvent using Design Expert software for designing the experiments. The membranes were characterized by SEM, contact angle measurement, and atomic force microscopy. The performance of UF membranes was evaluated by pure water flux (PWF) and blue indigo dye particle rejection. In addition, the molecular weight cutoff of UF membranes was determined by poly(ethylene glycol) (PEG) rejection. The UF membranes were used as substrates for fabrication of polyamide thin film composite (TFC) reverse osmosis (RO) membranes. The results showed that the model had high reliability for prediction of PWF of UF membranes. Also, increment in PVC concentration caused reduction of PWF. Moreover, at constant PVC concentration and if the concentrations of PVC was lower than 10 wt %, the PWF reduced by increasing the concentration of PVP. However, at PVC concentration higher than 11 wt %, increment in PVP concentration showed increment and reduction of PWF. The PEG rejection results showed that the prepared membranes had UF membranes properties. Finally, the NaCl rejection tests of RO membranes by PVC as substrates indicated that the performance of RO membranes were lower than commercial membranes. © 2018 Wiley Periodicals, Inc. J. Appl. Polym. Sci. 2018, 135, 46267.