The characteristics of heat transmission in a cylindrical tube equipped with novel geometric turbulators inserts were investigated experimentally. The effects of two geometric parameters (ratio of pitch P=L/D and interior angle) on fiction factor, Nusselt number, the thermal executions were tested and compared with a smooth tube for the same conditions. Reynolds number ranged from 4293 to 14310, with interior angles of 20°, 60°, and 95°, and pitch ratios between 4.44 and 5.83. The relation between friction factor and Nusselt number for practical applications have successfully predicted. It was revealed that friction factor, Nusselt number, and thermal performance enhanced with reducing the pitch ratio and the interior angle. Nusselt number raised by 91,117 and 154%, friction factor enhanced by 82.7, 105.3 and 136.1 compared with smooth tube at ratio pf pitch L/D=4.44 and interior angle θ=20°. The factor of thermal performance was discovered to be larger than the unity for all arrangements and the maximum value obtained at η=2.2.