2024
DOI: 10.51594/ijmer.v6i3.846
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Enhancing Customer Service in Satellite Telecommunications: A Review of Data-Driven Insights and Methodologies for Personalized Service Offerings

Nneka Adaobi Ochuba,
Enyinaya Stefano Okafor,
Olatunji Akinrinola
et al.

Abstract: Enhancing customer service in satellite telecommunications is a critical focus area for companies seeking to differentiate themselves in a competitive market. This Review reviews data-driven insights and methodologies aimed at delivering personalized service offerings to satellite telecommunications customers. Personalized service offerings leverage data analytics to tailor services to individual customer needs and preferences. By analyzing customer data, such as usage patterns, service history, and feedback, … Show more

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