The electrochemical oxidation (EO) of butyl paraben (BP) over boron-doped diamond (BDD) anode was studied in this work. Emphasis was put on degradation performance in various actual water matrices, including secondary treated wastewater (WW), bottled water (BW), surface water (SW), ultrapure water (UW), and ultrapure water spiked with humic acid (HA). Experiments were performed utilizing 0.1 M Na 2 SO 4 as the electrolyte. Interestingly, matrix complexity was found to favor BP degradation, i.e. in the order WW~BW>SW>UW, thus implying some kind of synergy between the water matrix constituents, the reactive oxygen species (ROS) and the anode surface.The occurrence of chloride in water matrices favors reaction presumably due to the formation of chlorine-based oxidative species, and this can partially offset the need to work at increased current densities in the case of chlorine-free electrolytes. No pH effect in the range 3-8 on degradation was recorded. EO oxidation was also compared with a sulfate radical process using carbon black as activator of sodium persulfate. The matrix effect was, in this case, detrimental (i.e. UW>BW>WW), pinpointing the different behavior of different processes in similar environments.