Abstract:This article examines the relationship between student perceptions of team learning experience and communication style. Student group learning perceptions were evaluated and team communication style was measured using dyads derived from Myers-Briggs personality profiles. Groups containing similar personalities were classified as compatible, whereas groups that blend individuals with different talents and preferences were deemed complementary. Our sample included two sections of Marketing Strategy and one Princ… Show more
“…Students were distributed in an attempt to match different personalities. While teams created with similar personality types tend to have better communication and reduced conflicts, teams with diverse personalities can have enhanced problem-solving skills as the weaknesses of one member can be complemented by the strengths of others [22]. Other criteria which were taken into consideration at a lower weighting during team formation were overall GPA, available free time, and previous skills.…”
“…Students were distributed in an attempt to match different personalities. While teams created with similar personality types tend to have better communication and reduced conflicts, teams with diverse personalities can have enhanced problem-solving skills as the weaknesses of one member can be complemented by the strengths of others [22]. Other criteria which were taken into consideration at a lower weighting during team formation were overall GPA, available free time, and previous skills.…”
“…There has been an increased attempt by marketing educators to make their modules more resonant with the business world (Barr et al, 2005;Amato and Amato, 2005). This is because firms often believe that graduates lack essential employability skills (Hassall et al, 2005;Verzat et al, 2009).…”
Section: Literature Reviewmentioning
confidence: 99%
“…Group conflicts and student dissatisfaction may also arise due to various levels of motivational and moral maturity (Taylor et al, 2011), and incompatibility in personalities and communication styles (Amato and Amato, 2005). Workload management and diverse goals in relation to process, output quality and marks can also contribute to group conflicts (Conway et al, 1993;Walker, 2002).…”
Section: Challenges and Shortcomings Of Group Courseworkmentioning
confidence: 99%
“…Thus, Amato and Amato (2005) suggest that sensitising module leaders to students' personalities and level of experience of teamwork is likely to enable educators to provide better guidance for students when choosing their teams for assessed group coursework. However, one of the weaknesses in Amato and Amato's (2005) recommendations is that it may not be possible for educators to access their students' personality profiles and such group formation strategy may well depend on the educator's objectives for a particular coursework.…”
Section: Attempts To Address the Pitfalls Of Assessed Group Courseworkmentioning
This paper addresses a knowledge gap by presenting an empirical investigation of a group coursework protocol and peer assessment system (GCP&PAS) used in a UK university to support postgraduate marketing students in their assessed group activities. The aim of the research was to examine students' understanding of the GCP&PAS and their attitudes towards assessed group coursework and peer assessments generally. The study also sought to identify any differences in such attitudes as a result of group conflict. It was found that students are supportive of the principles of assessed group work and peer evaluation, but that there are differences in attitudes towards the GCP&PAS between those who experience group conflict and those who do not. The paper contributes to the literature in that it highlights the meaning of the research findings with regard to students' preparedness for work. It also recommends further examination of conflict and other factors such as culture and gender in the investigation of alternative peer evaluation systems.
“…Although the benefit of having cross discipline teams is known, managing these teams can be more difficult based on personal barriers or stereotypes (Lüthje & Prügl, 2006). A second reason many colleges and universities are increasing the group activity within the curriculum is due to the fact American Assembly of Collegiate Schools of Business (AACSB) believes that one of the relevant support skills needed by today's university graduates is teamwork (Amato& Amato, 2005). The AACSB requires colleges and universities to define learning goals that are consistent with the overall mission and vison of the institution and be able to articulate and measure the student outcomes that are a result of the learning goals and activities (Loughry, Ohland, & Woehr, 2014).…”
Abstract:Colleges and universities have increased student group work in business curriculum since the business community is looking for students able to work in this environment.
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