Enterprise Systems in the Public Sector: Driving Forces and a Conceptual Framework

Roztocki, Narcyz; Strzelczyk, Wojciech; Weistroffer, Heinz Roland

doi:10.1080/10580530.2022.2140229

Cited by 4 publications

(1 citation statement)

References 31 publications

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“…The market model was considered while employing the technique in order to nullify market-wide effects (Ball & Brown, 1968;Fama et al, 1969). The technique had been utilized in various domains of research (Cichello & Lamdin, 2006;Gong, 2009;Johnston, 2007;Roztocki & Weistroffer, 2009;Yalla et al, 2018;). Another technique used was regression-based event study, in which the non-overlapping event windows were treated using dummy variables and therefore estimated the effect based on the coefficients (Pynnonen, 2005).…”

Section: Literature Reviewmentioning

confidence: 99%

Effect of Demonetization on Advertising, Research & Development and Human Resource Intensities and its Impact on Firm’s Performance

Bhattacharyya

Nemana

2021

Vision: The Journal of Business Perspective

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Investing in advertising, research and development (R&D) and human resource management and development (HRMD) enabled firms to achieve competitive advantage and improve profitability. Indian economy witnessed the event of ‘Demonetization’ in November 2016 that created short term cash shortage. The study aimed at understanding the relationship of advertising, R&D and HRMD intensities on firm performance (proxied with return on assets). The effects of demonetization on these variables were explored. Financial data of listed Indian firms, over the years 2014–2019 was collected from CMIE Prowess database for the analysis using fixed effects panel-data regression. Results indicated significant positive relationship between R&D and advertising intensity with firm’s performance pre-demonetization, while reduced effect post-demonetization. HRMD intensity had a negative relationship pre as well as post-demonetization on firm’s performance. The results provided insights for managers and decision-makers on the impact of cash resource allocation on R&D, HRMD and advertising expenditures in creating firm value.

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