Scientific and rational optimization of human resources allocation in media operation and management to maximize the economic and social benefits of enterprises is the top priority of the current media to strengthen human resources work. How to allocate human resources, adjust the structure of human resources, realize complementary advantages, and dynamically adapt to the needs of economic construction is a very important issue that must be carefully studied in the process of human resources development and management. In this article, a binary classification support vector machine method is proposed, which uses linear function calculation, and finally uses multi-skill model to solve performance experiments. The results show that the media operation management must reform the labor employment system, allocate the labor force scientifically and rationally, and make effective use of the media management labor resources; labor employment is a necessary means for the development and survival of enterprises. It is an important function of enterprise management to manage and utilize labor reasonably and effectively. Through optimal allocation and rational utilization, the human resource allocation in media operation management can reach a higher management level.