“…The concept of capitalizing on the knowledge produced by the EPU and transferring it to the industry and society has been emphasized in many major frameworks (Aranha and Garcia, 2014; Etzkowitz and Leydesdorff, 1999; Gibb, 2012; OECD, 2012; Powell, 2012). In fact, an EPU cannot fulfill its mission if it does not transform its innovative knowledge into a financial, economic or social asset for the organization (Aranha and Garcia, 2014; Fernandes and Ferreira, 2013), only when it does, it is considered as contributor to social and economic development (Etzkowitz, 1993). However, by extending the theory of knowledge to allow for the co-creation of ideas, the EPU, industry and government could jointly participate in knowledge creation leading to a richer and more diverse construction of knowledge, so that knowledge transfer is not a one-way process, but rather a continuous exchange of ideas, empirical evidence, proven methods and best practices that contribute to the constant advancement of knowledge, as propelled by all knowledge creators within a certain context.…”