“…Regarding the multiple departments (not only accounting department) background from firm is to get salient emphasis logic of EA practices; it is supported by Burritt, Schaltegger, and Zvezdov (2011) who argued that public relations departments are interested in communicating emission figures, while plant managers are interested in cutting down energy consumption, and emission traders attempt to optimize emission trading. Yakhou and Dorweiler (2004) (2004) was concerned about the consistency of data where triangulation approach is implied. The first stage of interviews are gathering saturated items or categories from sources related to 'organizational standard', 'sustainability', 'reporting', 'laws enforcement', 'management system', 'evaluation on EA' 'environmental friendly product', 'growth', 'improving operational', 'compliance to regulations'.…”