Ultraviolet ͑UV͒-light-induced optical absorption in the near infrared ͑NIR͒ region was observed in diluted KTa 1−x Nb x O 3 single crystals ͑x = 0 , 0.004, 0.007, 0.012, 0.07͒ at low temperatures. Illumination by wideband light ͑3.10-4.13 eV, 300-400 nm͒ is accompanied by the appearance of a broad NIR absorption band with the position of the maxima varying in the 0.69-0.8 eV ͑1.54-1.79, T = 1.3 K͒ region for different Nb concentrations. This UV-light-induced absorption is absent in nominally pure KTaO 3 , as well as in all Nb diluted specimens at elevated temperatures. The centers responsible for the photochromic NIR absorption bands are tied to interband optical transitions of pair Nb 4+ electronic polarons. The photochromic experimental data, supplemented by luminescence studies in the visible range, evidence the strong localization of the photocharge carriers by pair Nb 4+ polarons at low temperatures. It is suggested that namely the strong localization of the photocarriers plays a crucial role in photoinduced gigantic dielectric effects and possible phase transitions, which have been recognized recently in incipient ferroelectrics at low temperatures.