A BaAl 2 O 4 :Gd 3+ phosphor was successfully prepared using a combustion technique. An X-ray diffraction pattern was used to characterize the resultant phosphor, and the photoluminescence (PL) of the prepared BaAl 2 O 4 :Gd 3+ was studied. Under a 273-nm excitation, the main emission peak of the phosphor is located at 314 nm, and this is attributed to the 6 P 7/2 → 8 S 7/2 transition of Gd 3+. Electron paramagnetic resonance (EPR) spectrum appears to be U-shaped, and lines are evident at g eff ∼ 2.14, 4.56 and 6.75. The PL and EPR analyses indicate the presence of Gd as Gd 3+ in this sample.