“…Obviously, choosing one method instead of another is deeply influenced by the stage of the development process (Rush and Roy, 2000), as well as by the type and amount of data available (Niazi et al, 2006;Altavilla et al, 2018). In general, Qualitative Approaches are more appropriate at the conceptual design stage (Layer et al, 2002;Niazi et al, 2006), using historical data (Seo, 2006) or structure/unstructured experts knowledge (H'mida et al, 2006;Zhao et al, 2015). Quantitative methods instead employ more accurate product and process information, generally available at the detail design stage (Kaufmann et al, 2008;Johnson and Kirchain, 2009;Haroun, 2015).…”