Ethereal Christianity: Reading Korean Mega-Church Websites

Kim, Kirsteen

doi:10.3366/swc.2007.13.3.208

Cited by 17 publications

(11 citation statements)

References 3 publications

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“…Even though Presbyterian churches comprise roughly half of Korean churches (Hurh, 1998; Kim, 2002), it remains a question whether our findings apply to Koreans in other denominations (e.g., Catholic, Methodist). Moreover, these findings might not extend to congregations consisting mostly of second and later generation Korean Americans, who are increasingly moving toward more Westernized and contemporary forms of worship (Kim, 2007; Kim, 2010). Third, the sample church’s size placed it in the top 10% of Korean American churches (Kim & Kim, 2001).…”

Section: Discussionmentioning

confidence: 99%

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Religious support and psychological functioning in Korean American Protestant Christians.

Yi¹,

Bjorck²

2014

Psychology of Religion and Spirituality

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We examined relationships between religious attendance, general social support from persons of the same ethnicity, religious support, and psychological functioning among Korean-speaking Protestants in the United States. Religious support operationally defined as coming from 2 perceived sources: (a) God and (b) members of one’s religious community. General social support and both sources of religious support were all related positively to life satisfaction and negatively to depression. Moreover, even after controlling for 5 demographic covariates (gender, education, income, age, and years in the United States), attendance, and general social support, these findings were maintained for both God support and religious community support regarding life satisfaction but not depression. Conversely, after controlling for the same 5 covariates, attendance, and religious support, general social support’s relationship was maintained with depression but not with life satisfaction. Findings support the importance for Korean Protestants of both religious support and general social support from fellow Koreans.

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Section: Discussionmentioning

confidence: 99%

“…In Korea, nearly 30% of the total population is Protestant (18.3%) or Catholic (10.9%; Kim, 2007). In contrast, “… the proportion of Christians among Korean immigrants in the United States is even higher, about 77% …” (Hurh, 2011, p. 1336).…”

Section: Religious Faith Among Koreans In Americamentioning

confidence: 99%

Religious support and psychological functioning in Korean American Protestant Christians.

Yi¹,

Bjorck²

2014

Psychology of Religion and Spirituality

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“…Although previous research associates megachurches, such as Hillsong, with a digital ministry (Eagle, 2015;Kim, 2007) Auger (2013) suggested that organisations were using different social media platforms for different purposes. There is no clear evidence of such discrimination in the churches in this study.…”

Section: Discussionmentioning

confidence: 99%

“…There are a number of previous studies on megachurches. For example, Martin, Bowles, Adkins, and Leach (2011) and Karnes et al (2007) investigated the factors that influenced their growth, whereas Kim (2007) investigated their use of websites. More specifically, Hackett (2009) found that church leaders in three megachurches in Africa used websites to bolster their image and to legitimise their authority.…”

Section: Previous Research On Churchesmentioning

confidence: 99%

How are U.K. churches using social media to engage with their congregations?

Sircar

Rowley

2019

Journal of Public Affairs

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Churches are important non‐profit organisations that are increasingly adopting social media. In order to contribute to understanding of the value of social media as a communications channel for non‐profit organisations, this article examines, and develops a typology of, the uses of social media by two global churches with a strong presence in the United Kingdom, Hillsong, a megachurch, and the Church of England. Informed by previous typologies of the use of social media in both commercial and non‐profit contexts, content analysis was conducted of Hillsong's and the Church of England's social media platforms on Facebook, Twitter, Instagram, and YouTube. This analysis provided the basis for the formulation of a typology of uses, the main categories of which are building a brand, building the church community, outreach, and developing spiritual mission. Differences between the approaches adopted by the Church of England and Hillsong are outlined. Suggestions are offered for future practice and further research.

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“…Megachurches became very visible at the beginning of the 20th century in Latin America and the USA; they mainly responded to the needs of religious expression of societies and the search for spiritual leaders, using innovative communication techniques (Eagle 2015). In the literature on the subject, one can find research on the factors determining the marketing success of megachurches (Martin et al 2011;Kim 2007;Sturgill 2004). Social media play an important role in the marketing communication of megachurches; the four basic functions of strategy, opportunities, management, and influence on the environment (Nah and Saxton 2013) were used by the leaders of these religious communities.…”

Section: Church and Marketingmentioning

confidence: 99%

Brand Management of Catholic Church in Poland

2020

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Building the brand of the Catholic Church is an area that is little explored in the literature on the subject. This issue turns out to be a very controversial area due to the nature of the activities and the sphere in which these activities are to be performed (marketing, ethics, religion, and faith). The article presents the results of qualitative research conducted among clergymen in Poland and is additionally based on the analysis of the literature on the subject. The theoretical considerations and research results presented in the article help to develop an understanding of the activities of the Catholic Church in Poland, aimed at strengthening the value of its brand. It should be noted that the generational change taking place in Poland forces the clergy to change their narrative and way of conducting dialogue. The previous generations, based on the faith and ethos of John Paul II, also expect modern forms of communication more and more often, which leads to building the brand value of the Catholic Church in Poland. The article discusses the specificity of the interdependence of the Church and marketing, identifies the issues of building the brand of the Catholic Church and the use of modern marketing tools in this process, and presents the results of its own research, which leads to the drawing of final conclusions verifying the research questions posed in the research methodology. This article may initiate an extended discussion on the controversial topic of the implementation of commercial marketing tools into management processes in the Catholic Church.

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Ethereal Christianity: Reading Korean Mega-Church Websites

Cited by 17 publications

References 3 publications

Religious support and psychological functioning in Korean American Protestant Christians.

Religious support and psychological functioning in Korean American Protestant Christians.

How are U.K. churches using social media to engage with their congregations?

Brand Management of Catholic Church in Poland

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