The article defines the essence and content of the general industrial development strategy of the member states of the integration association as a form of coordination of their industrial policies, identifies the subjects and objects of the formation of a general industrial development strategy, and formulates its purpose. The prerequisites for the formation of a general industrial development strategy reflecting the objective processes taking place in the world economy are identified, on the basis of which stable dependencies (patterns) characterizing the need for the formation of a general industrial development strategy of the EAEU are determined. It is established that the factors of formation of the general strategy of industrial development of the EAEU member states include factors determining the form of interstate interaction on the coordination of mechanisms for the implementation of industrial policy, and factors determining the content (directions) of the industrial development process.