Purpose
The relationship with internal and external actors on the part of higher education institutions (HEIs) is a fundamental factor for them to fully exercise their role in sustainable development and the evolution of individuals, organizations and society as a whole. In this sense, this study aims to analyze the literature about stakeholder management in HEIs and to provide guidelines to support managers of HEIs to enhance stakeholder management practices.
Design/methodology/approach
This research was conducted through a bibliometric analysis followed by a content analysis to propose the guidelines to support HEIs’ managers in improving stakeholder management practices.
Findings
The guidelines were proposed for each of the following seven areas: engagement and governance; innovation and knowledge management; education for sustainable development; responsible research, innovation and collaborative partnerships; organisational change management; social responsibility; and performance management and sustainability report.
Originality/value
Although the topic addressed has gained traction in the academic community, the literature fails to provide guidelines to support managers of HEIs enhance stakeholder management practices. From a theoretical standpoint, the increasing recognition of the importance of stakeholder engagement reflects a paradigm shift in understanding sustainability and social responsibility in HEIs. On a practical level, managers can use the guidelines to promote effective dialogue, increase stakeholder engagement and collaborative partnerships.