2021
DOI: 10.1108/jwam-03-2021-0024
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Evaluating the effectiveness of serious games in facilitating strategic decisions-making under COVID-19 crisis conditions

Abstract: PurposeThis research seized the COVID-19 pandemic-induced economic recession as a strategic response background to answer whether serious games (SGs) can be effectively applied to facilitate the strategic decision-making process.Design/methodology/approachThis paper develops a conceptual model and hypotheses based on the strategic formulation and SGs literature. Virtual-gamified workshops treat four companies in a quasi-experimental framework applying an action research design approach. The data were analysed … Show more

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Cited by 8 publications
(2 citation statements)
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“…Optimistic results have been found in the integration of some of the newest technologies, as AI, virtual reality, and serious games are being increasingly used in several industries, such as the healthcare industry where there was a great effort concerning new technologies and research during the COVID-19 pandemic, yielding favorable outcomes for the treatment of various health conditions as well as for medical education and training [45][46][47]. Moreover, Schönbohm and Zhang [48] revealed the effectiveness of serious games in facilitating strategic decision-making in the context of the COVID-19 pandemic.…”
Section: Industry 50: Impact Of Emerging Technologies On Gamification...mentioning
confidence: 99%
“…Optimistic results have been found in the integration of some of the newest technologies, as AI, virtual reality, and serious games are being increasingly used in several industries, such as the healthcare industry where there was a great effort concerning new technologies and research during the COVID-19 pandemic, yielding favorable outcomes for the treatment of various health conditions as well as for medical education and training [45][46][47]. Moreover, Schönbohm and Zhang [48] revealed the effectiveness of serious games in facilitating strategic decision-making in the context of the COVID-19 pandemic.…”
Section: Industry 50: Impact Of Emerging Technologies On Gamification...mentioning
confidence: 99%
“…Schönbohm and Zhang (2022) draw upon the strategic formulation and serious game literature to develop a virtual gamified recession workshop in response to the Covid-19 pandemic. Adopting an action research methodology, the international pilot study reveals the power of such a tool in improving and structuring the strategic decision-making process, enhancing creativity and motivation and mitigating error and cognitive bias.…”
mentioning
confidence: 99%