Abstract:Effective, agile and trusted eServcies Co-creation needs to align the formalized business procedures with the need for innovating business genuinely on the spot, or ad-hoc, namely understanding the real needs of users. An emerging innovation approach called "Living Lab" is such a 'in-vivo' and 'in-situ' approach, which emphasizes understanding users' needs in their real life contexts. Living Lab is a combination of user-centric and context-centric innovation paradigm. In this paper, we present a study of every… Show more
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