Examination of Generational Differences in Household Apparel Expenditures

Norum, Pamela S.

doi:10.1177/1077727x03255901

Cited by 81 publications

(84 citation statements)

References 16 publications

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“…The use of tobit models is typical when modelling expenditure (Amemiya, 1984), some examples are Norum (2003) on apparel expenditures in the U.S., Cznartnitzki and Stadtman (2002) and Thrane (2001) to explain expenditure on sports events or Dardis, Soberon-Ferrer, and Patro (1994) on leisure expenditures in the U.S.…”

Section: Methodsmentioning

confidence: 99%

Sports Participation versus Consumer Expenditure on Sport: Different Determinants and Strategies in Sports Management

Lera‐López

Rapún-Gárate

2005

European Sport Management Quarterly

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This paper aims to compare the demographic and sociocultural background variables and economic factors determining the frequency of sports participation and consumer expenditure on sports. Ordered probit and tobit models provide the methodological approach. From data based on a questionnaire survey in Spain, the empirical results indicate the need to use different sports management strategies in each area. The results confirm, for example, the influence of variables such as gender, age or occupation in frequency of sports participation, while consumer expenditure on sports is principally determined by gender, education and income level. Thus, traditional strategies, such as discount card schemes or subsidies, based on low prices to increase sports participation among low income groups, should be revised. Strategies should be adapted to meet the purpose either of encouraging committed participants or expanding the base of participants.

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Section: Methodsmentioning

confidence: 99%

Sports Participation versus Consumer Expenditure on Sport: Different Determinants and Strategies in Sports Management

Lera‐López

Rapún-Gárate

2005

European Sport Management Quarterly

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“…They have also been described as consumers that "love adventure and expect immediate gratification" (Cortes, 2004). From a marketing vantage, Gen Y is considered as a consumer, and emerging topics relate to brands and corporate responsibility (Yan, 2003), expenditure patterns (Norum, 2003) and the internet as a marketing medium (Peattie, 2007). Considering the consumer behavior, Gen Y is financially equipped and enjoys spending.…”

Section: Literature Reviewmentioning

confidence: 99%

What drives college-age generation Ys perceived value on high speed rail

Chen¹,

Shyr²,

Chao³

et al. 2012

Afr. J. Bus. Manage.

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The need for efficient and sustainable transport infrastructure has led to significant growth in the development of high-speed rail networks. However, the central question for advocates of sustainable transport is how to increase the use of high speed rail. Generation Y (Gen Y) has emerged with youthful values which will rival Baby Boomers' market dominance. The concept of perceived value is closely linked to customers' satisfaction, loyalty, repurchase and profitability. Therefore, the objective of this research is to identify and describe the perceived value drivers of generation Y's perceived value on high speed rail. The data collection in this study was conducted through a series of focus group discussions. Researchers have explored Gen Y members' perceived value and grouped into five dimensions: (1) functional value; (2) social value; (3) emotional value; (4) epistemic value; and (5) conditional value. In this endeavor, the values of this study could offer high speed rail marketers initial insight to encourage Generation Y's use of high speed rail, and further applying in other public transit for the development of sustainable transportation.

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“…Generational cohorts refer to segments of consumers who are linked through shared life experiences in a particular period of time (Norum, 2003). These shared experiences and events are thought to create similar values, attitudes, and beliefs among members of the cohort group (Brosdahl & Carpenter, 2011).…”

Section: Generational Cohortmentioning

confidence: 99%

Smart Shoppers’ Purchasing Experiences: Functions of Product Type, Gender, and Generation

Atkins¹,

Hyun²

2016

IJMS

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Today's consumers want to feel smart while shopping by minimizing the costs associated with shopping trips (e.g., time, effort, or money) and maximizing the benefits (e.g., convenience, ease, or finding the right product). This study examined whether smart purchasing experiences (i.e., effort and time saving, money saving, and making the right purchase) differ by product type, gender, and generation, after adjusting to the same levels of search and planning that were made before purchasing. Using 1474 respondents drawn by an online consumer panel, a series of ANCOVAs along with MANCOVA revealed that members of different genders and generational cohorts, when purchasing different product types, demonstrate distinct smart shopping purchase experiences in terms of saving time/effort, saving money, and making the right purchase. Specific suggestions are made for marketers to target each consumer and product group.

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Examination of Generational Differences in Household Apparel Expenditures

Cited by 81 publications

References 16 publications

Sports Participation versus Consumer Expenditure on Sport: Different Determinants and Strategies in Sports Management

Sports Participation versus Consumer Expenditure on Sport: Different Determinants and Strategies in Sports Management

What drives college-age generation Ys perceived value on high speed rail

Smart Shoppers’ Purchasing Experiences: Functions of Product Type, Gender, and Generation

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