Examination of the Communication Strategy Based on Company Straplines: A Case Study of German Construction Companies

Schnell, Peter

doi:10.5130/ajceb.v22i4.8078

Cited by 2 publications

(3 citation statements)

References 20 publications

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“…(2022) on leadership and the effects of managerial culture, the research on sustainability by Bontempi et al . (2023), the publication of new communication strategies (Schnell, 2022), the analyses on the use of risk factor models (Escribano et al ., in press), etc.…”

Section: Literature and Hypothesesmentioning

confidence: 99%

“…Several analyses, including some recent ones, refer to construction companies. For example, we refer to the writings of Haider et al (2023) and Khalfan et al (2022) on leadership and the effects of managerial culture, the research on sustainability by Bontempi et al (2023), the publication of new communication strategies (Schnell, 2022), the analyses on the use of risk factor models (Escribano et al, in press), etc.…”

Section: Construction Companies (Brief Notes)mentioning

confidence: 99%

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Profitability and financial performance of Italian real estate companies: quantitative profiles

Migliaccio,

De Palma

2023

IJPPM

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PurposeThis study illustrates the economic and financial dynamics of the sector, analysing the evolution of the main ratios of profitability and financial structure of 1,559 Italian real estate companies divided into the three macro-regions: North, Centre and South, in the period 2011–2020. In this way, it is also possible to verify the responsiveness to the 2020 pandemic crisis.Design/methodology/approachThe analysis uses descriptive statistics tools and the ANOVA method of analysis of variance, supplemented by the Tukey–Kramer test, to identify significant differences between the three Italian macro-regions.FindingsThe study shows the increase in profitability after the 2008 crisis, despite its reverberation in the years 2012–2013. The financial structure of companies improved almost everywhere. The pandemic had modest effects on performance.Research limitations/implicationsIn the future, other indices should be considered to gain a more comprehensive view. This is a quantitative study based on financial statements data that neglects other important economic and social factors.Practical implicationsPublic policies could use this study for better interventions to support the sector. In addition, internal management can compare their company's performance with the industry average to identify possible improvements.Social implicationsThe research analyses an economic field that employs a large number of people, especially when considering the construction and real estate services covered by this analysis.Originality/valueThe study contributes to the literature by providing a quantitative analysis of industry dynamics, with comparative information that can be deduced from financial statements over the years.

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Section: Literature and Hypothesesmentioning

confidence: 99%

Section: Construction Companies (Brief Notes)mentioning

confidence: 99%

Profitability and financial performance of Italian real estate companies: quantitative profiles

Migliaccio,

De Palma

2023

IJPPM

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“…[11] The company should be focused and adapted to customer needs and current market requirements. [12] The decision to introduce a new process is always a complex and risky process. [13] Complex construction projects require appropriate planning that allows for time and cost optimisation.…”

Section: Introductionmentioning

confidence: 99%

Analysis of the coefficient of unpredictable costs in the construction industry in Slovakia

Ďubek,

Ondrášová

2023

CzeJCivEng

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The main vision of the article is how the current situation in the construction industry affects the cost of construction equipment in Slovakia, because during the implementation, unforeseen costs enter the costs, which are not foreseen in the planning. Current inflation in Slovakia is one of the highest in Europe. The methods used during the research were initial quantitative questionnaires. The output of these was processed using statistical methods and subsequently evaluated. The current situation requires considerable attention in the calculation of individual construction costs. As it is a very challenging process due to the unpredictable market situation in terms of inflation, the price of energy increases, which also causes the rise in the prices of materials and wages. The data obtained can be used by construction companies to calculate the construction equipment. Construction companies in Slovakia can apply the information obtained in the preparation of a quote for construction work that includes construction equipment.

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Examination of the Communication Strategy Based on Company Straplines: A Case Study of German Construction Companies

Cited by 2 publications

References 20 publications

Profitability and financial performance of Italian real estate companies: quantitative profiles

Profitability and financial performance of Italian real estate companies: quantitative profiles

Analysis of the coefficient of unpredictable costs in the construction industry in Slovakia

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