Examining Malaysian Household Expenditure Patterns on Food-Away-From-Home

Heng, Helen Lee Siew; Guan, Andrew Tan Khee

doi:10.37801/ajad2007.4.1.2

Cited by 11 publications

(2 citation statements)

References 14 publications

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“…Variables in the analysis were measured in ways consistent with other FAFH studies (Redman 1980;Kinsey 1983;McCracken and Brandt 1987;Yen 1993;Mihalopoulos and Demoussis 2001;Ma et al 2006;Heng and Guan 2007). The dependent variable was weekly household expenditure on FAFH consumption.…”

Section: Methods Of Analysismentioning

confidence: 99%

Away-from-Home Meat Consumption in China

Liu¹,

Parton²,

Cox³

et al. 2011

AJAD

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This paper investigates significant forces that affect away-from-home (AFH) meat consumption in China. Multivariate Tobit models were used to analyze a set of survey data from 340 households in Jiangsu, Shandong, Inner Mongolia, Liaoning, and Sichuan Provinces in 2005. AFH meat consumption accounts for an increasing share of food consumption expenditure in China. Aside from income level and urban location, family characteristics (e.g., the employment status of the wife and the opportunity to participate in collective consumption) also influence AFH meat consumption. Beef and mutton consumption is higher in Inner Mongolia and Liaoning. This paper makes the case that studies of food consumption in China should focus on expenditure on food away from home. In addition, future studies should integrate food consumption at home with food consumption away from home. As the Chinese economy continues to grow and the country becomes more urbanized, the wealth generated will result in further rapid growth in AFH beef consumption. Sourcing an adequate supply to meet the increasing demand will pose a significant challenge for the Chinese beef industry and the Chinese government.

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Section: Methods Of Analysismentioning

confidence: 99%

Away-from-Home Meat Consumption in China

Liu¹,

Parton²,

Cox³

et al. 2011

AJAD

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“…Malaysians' attitude and social behaviours have been changed consequently and eating out and buying food outside are preferable than home cooking (Razak, Abidin, Yusof, Sakarji & Nor, 2014). This emerging trend has increased rapidly especially among the dual-income households who spend most of their income on food (Lee & Tan, 2007). The fast food industry in Malaysia especially has experienced enormous growth and success.…”

Section: Determinants Of Young Malaysian Adults' Fast Food Purchasing...mentioning

confidence: 99%

Determinants of Young Malaysian Adults’ Fast Food Purchasing Intention

Phang,

Osman,

Ginajil

2020

MJBE

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This paper extended the theory of planned behaviour model to fast food buying scenario among young Malaysian adults. Several factors constituted to the development and maintenance of attitude were tested and the influences of attitude, subjective norm and perceived behaviour control on purchase intention were further examined. A total of 210 valid responses were used. Malaysian young adults were found to stress more on the convenience aspect in forming their attitude while relying more on affective attitude to form buying intention. The impact of mood on attitude was introduced and the findings indicated that mood has significant impacts on both affective and cognitive attitudes. Both descriptive norm and injunctive norm were significance to purchase intention implying the influences of social approval and acceptance in fast food buying. Even though the influence of perceived control was weak, self-efficacy was strong in predicting fast food purchasing intention. The findings help marketing practitioners and academicians in planning for more effective societal marketing strategies to promote a healthy diet among young adults.

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Determinants of Household Expenditures for Services – The Roles of Regional Value Chain

Kyophilavong,

Sayvaya

2024

Services Global Supply Chains in ASEAN and East Asia

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Examining Malaysian Household Expenditure Patterns on Food-Away-From-Home

Cited by 11 publications

References 14 publications

Away-from-Home Meat Consumption in China

Away-from-Home Meat Consumption in China

Determinants of Young Malaysian Adults’ Fast Food Purchasing Intention

Determinants of Household Expenditures for Services – The Roles of Regional Value Chain

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