Examining the Nuances of Consumer Racial Bias: An Analysis of Positive Consumer Response to Racial Representation on Instagram

Ro, Joon H.; Namkoong, Jae-Eun; Leonhardt, James M.; Choi, Eunsoo

doi:10.1007/s10551-024-05862-1

J Bus Ethics

2024

DOI: 10.1007/s10551-024-05862-1

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Examining the Nuances of Consumer Racial Bias: An Analysis of Positive Consumer Response to Racial Representation on Instagram

Joon H. Ro,

Jae-Eun Namkoong,

James M. Leonhardt

et al.

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Examining the Nuances of Consumer Racial Bias: An Analysis of Positive Consumer Response to Racial Representation on Instagram

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References 92 publications

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