The effectiveness of a thermal energy storage (TES) system is typically characterized with the help of thermal stratification or temperature gradients along the direction of heat injection, which is typically the flow direction of heat transfer fluid. The steepness of temperature gradients are a direct indicator of the effectiveness or efficiency of the heat storage or dispatch process. The temperature gradient evolution along the packed bed of ceramic particles upon saturated steam injection is presented in this work. Distributed temperature sensing based on optical frequency domain reflectometry was deployed in a packed bed of ceramic particles to capture the thermal front evolution in the axial direction. The physical processes accompanying steam injection in packed beds are complex due to phase change, transitioning two-phase flow, and changes in condensate accumulation. Therefore, the variation of thermal response of the TES system for various steam injection flow rates was experimentally studied using a high-resolution distributed temperature sensing system in a chemically inert alumina particle-packed bed. Distinct zones of different heat transfer modes were observed during the steam injection experiments. A distinct conduction zone, evident from diffuse thermal fronts, was observed at low flow rates, and these thermal gradients became sharper as the flow rate increased. The diffuse thermal fronts in the heat storage media suggest a low exergy efficiency of the TES system, as energy losses started initiating before a significant fraction of the bed was saturated with steam.