Can endoscopists judge a book by its cover when it comes to Barrett cancer?Guidelines strongly recommend endoscopic resection (ER) to treat Barrett esophagus (BE) associated lesions, based on high-quality evidence. 1 Endoscopic submucosal dissection (ESD) is advised over band-assisted ER for lesions with suspicion on submucosal invasion, Paris 0-Is/0-IIc lesions, malignant lesions >2 cm or lesions with signs of fibrosis. 2 This recommendation, however, is a weak recommendation based on low quality evidence.This is an open access article under the terms of the Creative Commons Attribution License, which permits use, distribution and reproduction in any medium, provided the original work is properly cited.