Extending the usual C * r actions of toric manifolds by allowing asymmetries between the various C * factors, we build a class of non commutative (NC) toric varieties V of the polygons associated to V d+1 . Moreover, we study fractional D branes at singularities and show that, due to the complete reducibility property of C * r group representations, there is an infinite number of fractional D branes. We also give the generalized Berenstein and Leigh quiver diagrams for discrete and continuous C * r representation spectrums.An illustrating example is presented.