“…This leads to a rather narrow focus on identifying general risk factors, such as pests and disease and price volatility (Aimin, 2010), along with risk management strategies such as consultancy and disease prevention (Flaten et al, 2005b). In relation to organic farming, ways of managing risk include crop rotations, learning networks, cooperatives (Hanson, Dismukes, Chambers, Greene, & Kremen, 2004) as well as liquidity (keeping cash in hand), controlling the costs of production, using insurance (Flaten et al, 2005a), producing at the lowest cost and seeking professional consultancy (Tzouramani, Alexopoulos, Kostianis & Kazakopoulos, 2013). A study by Trujillo-Barrera et al, (2016) found that risk perception has a negative effect on adoption of sustainable practices, particularly when one's livelihood is at stake.…”