2019
DOI: 10.1007/978-3-030-29384-0_3
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Exploring Spatial Menu Representation and Apartment-Based Categorization for Online Shopping

Abstract: This work aims to explore, design and implement better and intuitive categorization schemes and menu representations for online shops that enrich and improve the shopping experience. We utilize the Apartment metaphor, in which products are categorized into rooms and furniture representing departments and shelves. Furthermore, we developed a realistic and interactive map-based spatial menu representation based on prior research findings. In a comparative user study, we evaluated our new menu categorization and … Show more

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References 38 publications
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