Many historical areas are exposed to many problems and ongoing changes that may negatively affect those areas. One of these historical areas is Historic Jeddah in Saudi Arabia, which was placed on the UNESCO World Heritage List in 2014. This site is located within the scope of the second largest city in the Kingdom, which is witnessing a continuous urban movement in which the image of the city is changing in response to (Kingdom’s Vision 2030) to modernize the image of its major cities. The study aims to review the urban preservation strategies for historic Jeddah and the vision set for it through the ongoing modernization process of the city, especially with the projects that have been undertaken in it since 2021. The study follows both theoretical and descriptive approaches with the aim of reviewing current conservation strategies. This is with the aim of reaching results related to the challenges facing the area, demonstrating the effectiveness of the conservation strategies used, and deducing what could contribute in the future to the process of developing, preserving, and optimally exploiting it, without losing its value as a result of the modernization processes taking place now, but rather as a compatible part of it.