Exploring the Relationship between Transport Interventions, Mode Choice, and Travel Perception: An Empirical Study in Beijing, China

Abstract

Transport interventions help to facilitate the sustainable travel behavior. The effects of transport interventions on travel choices have been addressed extensively. However, little research has been devoted to the influence of transport interventions and travel choice on travel perception. This study aimed to investigate the relationship among the three aspects. Two intervention measures, information intervention and public transport service improvement, were selected. Intervention experiments were designed to collect mode choice and corresponding travel perception in different experiment stages. Process models of information intervention and public transport service improvement were proposed. The results show that information intervention only had a minor effect on mode choice and had no direct effect on travel perception. Public transport service improvement in in-vehicle time and comfort enhanced public transport use dramatically. Comfort improvement also had positive effects on travel perception. Walking had positive and public transport trips had negative effects on travel perception. For travelers who had a high evaluation of car trips, the probability of green mode use would decrease. Travelers who gave high marks to trips by green mode would have a higher probability to keep traveling by green mode. This study contributes to facilitating public transport use and enhancing positive perception during traveling.

Fuzzy Analytic Hierarchy Process Used to Determine the Significance of the Contributing Factors for Generalized Travel Satisfaction

“…There is an interaction between different modes of travel and travel perceptions. Fan [48] showed that bicyclists have a more positive impact on travelers, whereas public transportation is more likely to produce negative feelings such as fear of being late and having a sense of stress. The effect of age on broad travel satisfaction may be due to the stressful life of the traveler.…”

Investigating heterogeneity in travel behaviour change when implementing soft transport interventions: A latent class choice model

“…Travel happiness reflects travellers' cognitive and affective evaluation of trips. Previous studies have demonstrated the significant impacts of travel happiness on travel choice behaviour [28,29]. In this study, travel happiness was included and measured based on the widely applied STS (Satisfaction with Travel Scale), which was proposed by Ettema et al [30].…”

Contextual factors influencing the urban mobility infrastructure interventions and policies for older adults in low- and middle-income countries: a realist review

“…Similar observation was made in China, where public information campaigns to create awareness about pro-environmental travel behaviour helped in increasing the use of public transport and walking but did not have a sustainable longterm impact. This was attributed to the lack of knowledge about transport services, a prerequisite for change in behaviours [19].…”

“…In recent years, to cope with rapid urbanisation, a few initiatives towards improving access and safety in urban transport infrastructure have been undertaken for older adults in different low-and middle-income countries [15][16][17]. Despite efforts from national and international agencies to address the needs of older adults concerning public transportation (for e.g., bus rapid transit systems, bus corridors with priority lanes, improvement in public transport and non-motorised transport services) inequalities faced by older adults while accessing urban transport infrastructure are noticeable across regions [14,18,19]. Subsidised fare made public transport affordable to the most vulnerable population in Latin American countries such as Columbia and Chile [20].…”