Exploring the Roles of Daily Spiritual Experiences, Self-Efficacy, and Gender in Shopping Addiction: A Moderated Mediation Model

Abstract

Although spirituality has been considered a protective factor against shopping addiction, the mechanisms involved in this relationship are still poorly recognized. The present study aims to test the association of daily spiritual experiences, self-efficacy, and gender with shopping addiction. The sample consisted of 430 young adults (275 women and 155 men), with a mean age of 20.44 (SD = 1.70). The Daily Spiritual Experiences Scale, the General Self-Efficacy Scale, and the Bergen Shopping Addiction Scale were used to measure the study variables. The results showed that: (1) Daily spiritual experiences had a direct negative effect on shopping addiction; (2) daily spiritual experiences were positively related to self-efficacy, thought the effect was moderated by gender; (3) self-efficacy negatively correlated with a shopping addiction; and (4) the indirect effect of daily spiritual experiences on shopping addiction through self-efficacy was significant for women but insignificant for men. The findings confirm that spirituality protects young adults against developing a shopping addiction. They also suggest that when introducing spiritual issues into shopping addiction prevention or treatment programs, the gender-specific effects of spirituality on shopping addiction via self-efficacy should be considered to adequately utilize young women’s and men’s spiritual resources.

Personal Projects’ Appraisals and Compulsive Buying among University Students: Evidence from Galicia, Spain

“…These results are consistent with those in very recent studies [36,38,63,64] that show a negative relationship between CB and self-efficacy. The lack of confidence by compulsive buyers in the ability to attain intrinsic goals of self-acceptance (to feel competent and autonomous, for instance) documented in some studies [53] is consistent with the results in this study.…”

How do possessiveness, nongenerosity and envy in young female consumers convert into shopping addiction?

“…Furthermore, it has been found that impulse buying is a strong predictor of shopping addiction (Charzy nska et al, 2021;Do ganKeskin & Günüç, 2017;Uzarska et al, 2021;Zhang et al, 2019). This implies that hedonic shopping motives also indirectly impact addiction through impulse buying.…”

“…Additionally, Gong et al (2020) demonstrated that self‐efficacy positively mediates the association between the exterior design of a platform and impulse buying. The habit of impulse buying may gradually result in shopping addiction (Charzyńska et al, 2021; Zhang et al, 2019). Based on this finding, the present study also considered the positive mediating effect of self‐efficacy on shopping addiction through materialism (possessiveness, nongenerosity, and envy).…”

“…Kim et al (2021) also found that hedonic shopping motives positively mediate the relationship between materialism in context to possessiveness and impulse buying as well as repeat‐purchase behaviour. Furthermore, it has been found that impulse buying is a strong predictor of shopping addiction (Charzyńska et al, 2021; DoğanKeskin & Günüç, 2017; Uzarska et al, 2021; Zhang et al, 2019). This implies that hedonic shopping motives also indirectly impact addiction through impulse buying.…”

“…Furthermore, Lee et al, (2018) claimed that possessiveness is an influential factor in mobile phone addiction. Possessive behaviour lures individuals to purchase more luxurious and expensive products, which in turn enhances shopping addiction (Charzyńska et al, 2021; Mrad et al, 2020). Consequently, we propose the following hypotheses:H1 : Possessiveness positively impacts hedonic shopping motives. H2 : Possessiveness positively impacts self‐efficacy. H3 : Possessiveness positively impacts shopping addiction.…”