Abstract:The construction and expression of identity in the context of globalization and digitalisation is a problematic task in the modern world, where the processes of identity self-creation allow oneself to choose from many different options. The problem of this work is the communication of identity of tattooed people through tattoos of symbols of different cultures. The aim of the work is to examine the aspects of the identity communication of tattooed persons. Semi-structured interview and qualitative analysis met… Show more
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