Facebook, Twitter, &amp; Qr codes: An exploratory trial examining the feasibility of social media mechanisms for sample recruitment

Gu, Lucy L.; Skierkowski, Dorothy; Florin, Paul; Friend, Karen B.; Ye, Yinjiao

doi:10.1016/j.chb.2016.02.006

Cited by 60 publications

(60 citation statements)

References 40 publications

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“…In further sections of this paper, the article by Head et al [35] is counted as a single article or 2 articles, according to whether the conclusions from the 2 studies pertinent to the outcomes of this paper are the same or different. Out of 30 studies, 12 studies (40%) reported higher rates of recruitment through social media as compared with any of the other methods used [14-17,26,28,31,32,35, 36,41,42] and 15 studies (50%) reported recruitment via social media to be less effective than at least one other method used [18-21,23-25, 27,33-35,37-40]. Heffner et al [20] and Rabin et al [24] found social media to be the least effective method out of multiple (>2) recruitment methods used.…”

Section: Resultsmentioning

confidence: 99%

“…Of the 15 studies that did not find social media to be the best method, 7 studies were interventional studies [18-21,24,25,40], whereas 8 were observational studies [23,27,33-35,37-39]. Of these studies, 3 studies specifically targeted young and middle-aged adults [24,25,40], 2 studies targeted adolescents [34,37], and 2 studies targeted older adults [35,41].…”

Section: Resultsmentioning

confidence: 99%

“…Of these studies, 3 studies specifically targeted young and middle-aged adults [24,25,40], 2 studies targeted adolescents [34,37], and 2 studies targeted older adults [35,41]. Martinez et al [22] recruited 35.7% of participants via social media and 35.7% of participants via community-based organizations.…”

Section: Resultsmentioning

confidence: 99%

“…Among these, 13 studies targeted local regions within a country [15,18,22,23,26,27,30,33-35,37,40,42], 8 studies [14,19,28,31,35,38,39,41] targeted recruitment nationally, and 2 studies targeted recruitment internationally [16,36]. …”

Section: Resultsmentioning

confidence: 99%

See 3 more Smart Citations

The Use of Social Media in Recruitment for Medical Research Studies: A Scoping Review

Topolovec-Vranic¹,

Natarajan²

2016

J Med Internet Res

428

328

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BackgroundRecruiting an adequate number of participants into medical research studies is challenging for many researchers. Over the past 10 years, the use of social media websites has increased in the general population. Consequently, social media websites are a new, powerful method for recruiting participants into such studies.ObjectiveThe objective was to answer the following questions: (1) Is the use of social media more effective at research participant recruitment than traditional methods? (2) Does social media recruit a sample of research participants comparable to that recruited via other methods? (3) Is social media more cost-effective at research participant recruitment than traditional methods?MethodsUsing the MEDLINE, PsycINFO, and EMBASE databases, all medical research studies that used social media and at least one other method for recruitment were identified. These studies were then categorized as either interventional studies or observational studies. For each study, the effectiveness of recruitment, demographic characteristics of the participants, and cost-effectiveness of recruitment using social media were evaluated and compared with that of the other methods used. The social media sites used in recruitment were identified, and if a study stated that the target population was “difficult to reach” as identified by the authors of the study, this was noted.ResultsOut of 30 studies, 12 found social media to be the most effective recruitment method, 15 did not, and 3 found social media to be equally effective as another recruitment method. Of the 12 studies that found social media to be the best recruitment method, 8 were observational studies while 4 were interventional studies. Of the 15 studies that did not find social media to be the best recruitment method, 7 were interventional studies while 8 were observational studies. In total, 8 studies stated that the target population was “hard-to-reach,” and 6 of these studies found social media to be the most effective recruitment method. Out of 14 studies that reported demographic data for participants, 2 studies found that social media recruited a sample comparable to that recruited via traditional methods and 12 did not. Out of 13 studies that reported cost-effectiveness, 5 studies found social media to be the most cost-effective recruitment method, 7 did not, and 1 study found social media equally cost-effective as compared with other methods.ConclusionsOnly 12 studies out of 30 found social media to be the most effective recruitment method. There is evidence that social media can be the best recruitment method for hard-to-reach populations and observational studies. With only 30 studies having compared recruitment through social media with other methods, more studies need to be done that report the effectiveness of recruitment for each strategy, demographics of participants recruited, and cost-effectiveness of each method.

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Section: Resultsmentioning

confidence: 99%

Section: Resultsmentioning

confidence: 99%

Section: Resultsmentioning

confidence: 99%

Section: Resultsmentioning

confidence: 99%

See 2 more Smart Citations

The Use of Social Media in Recruitment for Medical Research Studies: A Scoping Review

Topolovec-Vranic¹,

Natarajan²

2016

J Med Internet Res

428

328

View full text Add to dashboard Cite

show abstract

“…These students did not have academic requirements involving the Internet but instead use the Internet for personal interest, such as for social networking. Several studies concluded with the recommendation of the usage of Facebook as part of the educational tools should be embraced, they even concluded with some evidence of the effectiveness of Facebook groups for e-learning (Chou & Pi, 2015;Eger, 2015;Fewkes & McCabe, 2012;Gu, 2014;Kumpikaite, Duoba, & Taraskevicius, 2011;Teo & Wong, 2013).…”

Section: Introductionmentioning

confidence: 99%

Use of Facebook by Secondary School Students at Nuku'alofa as an Indicator of E-Readiness for E-Learning in the Kingdom of Tonga

Sopu¹,

Chisaki²,

Usagawa³

2016

IRRODL

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The Kingdom of Tonga is an isolated least developing country located on the northeast of New Zealand with a population of 103,252 (2011 census) and with a gross domestic product per capita of USD $2,545.20. Before educational systems in a least developing country like the Kingdom of Tonga begin employing e-learning, an assessment of the current situation of students and learning institutions may contribute to its success. Using an appropriate assessment tool is important for accurately measuring the degree of e-readiness. In this study, we administered a survey to 186 students randomly selected from five secondary schools in the Kingdom of Tonga to measure Facebook usage as an index of e-readiness for elearning. We found that a large percentage (81%) of secondary students use Facebook, and most (74%) of these students have used Facebook for two or more years. All (100%) students use a computer to access Facebook, and most also access Facebook through mobile phones (62%) or tablets (46%). We also found correlations between duration of having a Facebook account and other indicators of e-readiness. Our findings suggest that secondary students in the Kingdom of Tonga have developed e-readiness for elearning through their use of Facebook.

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“Don't Close the Door on Them”: Recruiting and retaining vulnerable Black adolescents in prevention research

Powell

Willis

Smith

et al. 2021

Journal Community Psychology

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There is a need to understand why some strategies work better than others for engaging vulnerable Black adolescents in prevention research, especially those who are affected by parental drug use. The current study sought to fill this gap. Thirty in-depth interviews were conducted with parents who reported a history of illicit drug use (N = 11), young adults who had a biological parent with a history of illicit drug use (N = 14), and service providers who work with families affected by illicit drug use (N = 5). Nearly all participants were Black and lived or worked in Baltimore, Maryland. Over half of the participants were female (62%). Interviews were recorded and ranged from 30 to 92 minutes in length. Data were analyzed using an inductive, content analysis approach. Four themes emerged (coined STAR): SAFE people and places minimize retraumatization; TEAMING UP with community partners increases acceptability; ADDRESSING a range of needs helps adolescents survive; and RELATABLE facilitators understand and listen to adolescents. Findings build onto and extend previous research that highlights strategies to This is an open access article under the terms of the Creative Commons Attribution License, which permits use, distribution and reproduction in any medium, provided the original work is properly cited.

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Facebook, Twitter, & Qr codes: An exploratory trial examining the feasibility of social media mechanisms for sample recruitment

Cited by 60 publications

References 40 publications

The Use of Social Media in Recruitment for Medical Research Studies: A Scoping Review

The Use of Social Media in Recruitment for Medical Research Studies: A Scoping Review

Use of Facebook by Secondary School Students at Nuku'alofa as an Indicator of E-Readiness for E-Learning in the Kingdom of Tonga

“Don't Close the Door on Them”: Recruiting and retaining vulnerable Black adolescents in prevention research

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