2011
DOI: 10.5539/ass.v7n5p180
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Factors Affecting Business Success of Small & Medium Enterprises (SMEs) in Thailand

Abstract: This study attempted to identify factors that are affecting business success of small and medium enterprises (SMEs) in Thailand. The intention of this study is to provide the understanding on how people should start their business by looking at all the factors affecting business success hence help to reduce the risk of failure and increase chances of success. The study examined eight factors that influence the SMEs business success. These factors are: SMEs characteristic, management and know-how, products and … Show more

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Cited by 254 publications
(215 citation statements)
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“…Both affect the success but there is considerable variation in these factors identified by previous studies. Chittithaworn et al (2011) explored the business success factors of SME in Thailand based on a survey. They examined eight factors which are SMEs characteristic, management and know-how, products and services, Customer and Market, the way of doing business and cooperation, resources and finance, strategy, and external environment.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Both affect the success but there is considerable variation in these factors identified by previous studies. Chittithaworn et al (2011) explored the business success factors of SME in Thailand based on a survey. They examined eight factors which are SMEs characteristic, management and know-how, products and services, Customer and Market, the way of doing business and cooperation, resources and finance, strategy, and external environment.…”
Section: Literature Reviewmentioning
confidence: 99%
“…The characteristics and determinants of growth in SMEs have been the focus of much debate among researchers and practitioners [43]. The SME sector has also greatly contributed to the economic and social growth of many countries around the world [44], including Thailand.…”
Section: Introductionmentioning
confidence: 99%
“…For example, the Department for Business Innovation and Skills (2011) states that the number of SMEs in the UK is 99.8 percent of all the firms, accounting for 50.1 percent of turnover. Given the economic contribution that SMEs make, Chittithaworn et al (2011) argue that the performance of the SME sector is closely associated with the performance of a country. This means that any policy implications derived from researching the remuneration level at which SMEs performance is maximised have the potential to influence the country's economic growth, which impacts on the welfare of its citizens.…”
Section: Introductionmentioning
confidence: 99%