Factors Affecting Students’ Choice for MBA Program in Kuwait Universities

AL‐Mutairi, Abdullah; Saeid, Muna

doi:10.5539/ijbm.v11n3p119

Cited by 14 publications

(12 citation statements)

References 14 publications

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“…The literature search found few published studies regarding information sources consulted by aspiring postgraduate students. The review suggested the following as the most commonly consulted sources for information by prospective postgraduate students: social media such as Facebook, LinkedIn, and Instagram (Galan, Lawley, & Clements, 2015); Internet (AL-Mutairi & Saeid, 2016), and friends and family (AL-Mutairi & Saeid, 2016). Other information sources include print media (AL-Mutairi & Saeid, 2016); university agents (Moogan, 2018); and alumni, campus visit, and education expos (AL-Mutairi & Saeid, 2016).…”

Section: Sources Of Competitive Advantagementioning

confidence: 99%

Understanding Postgraduate Student Preferences for University Choice in Zambia: The Case of ZCAS University

Kayombo

Mudenda

Mweemba

et al. 2020

JEVR

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The aim of this study was to ascertain the university brand model that characterizes postgraduate student choice of ZCAS University. The brand model comprises brand attributes that attract postgraduate students to the university, the information sources they consult, who influences their decisions and what makes the university unique. The study was qualitative in design, while sampling of research participants was done purposively. Three focus group discussions involving seventeen first years part time and open distance e-learning postgraduate students, and five semi-structured interviews with marketing and recruitment staff at ZCAS University were used to collect data on the brand model. Thematic analysis and content analysis were then used as the primary data analysis techniques. Results of the study revealed that reputation, teaching quality, student support, fees and facilities were the top five ZCAS University brand traits that underpin postgraduate students’ choice of the university. With respect to competitive advantage, facilities, teaching quality reputation and accreditations are perceived to be the university’s primary unique characteristics. The study further identified friends, self, workmate and family as the greatest influencers of postgraduate student choice of the university; while websites, social media, print media and television are believed to be the most consulted information sources by prospective postgraduate students.

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Section: Sources Of Competitive Advantagementioning

confidence: 99%

Understanding Postgraduate Student Preferences for University Choice in Zambia: The Case of ZCAS University

Kayombo

Mudenda

Mweemba

et al. 2020

JEVR

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“…In regard to the third group of motives to enrol in a postgraduate programme, academic motives appeared as significant motives (AL-Mutairi and Saeid, 2016; Keane, 2016; Leech and Haug, 2016; Mokhtar, 2012; Passyn and Diriker, 2011; Wiegerová, 2016). This group refers to the desire of students to acquire further knowledge in their fields and to improve their mental abilities as a whole.…”

Section: Literature Reviewmentioning

confidence: 99%

“…The second group of motives to enrol and pursue a postgraduate programme is the self-motives (AL-Mutairi and Saeid, 2016; Dailey et al , 2006; Epstein et al , 2013; Golovushkina and Milligan, 2012; Leech and Haug, 2016; Mokhtar, 2012; Ng et al , 2008; Passyn and Diriker, 2011; Wiegerová, 2016). Most of the studies on self-motives suggested the feelings of satisfaction and accomplishment as the most salient self-motives.…”

Section: Literature Reviewmentioning

confidence: 99%

“…Most of the previous research has focused on the second, third, or fourth stages in the model. Recently, AL-Mutairi and Saeid, (2016) highlighted family, alumni, universities, and media as the main sources of information towards choosing an MBA programme. Other studies proceeded to the selection criteria of areas of study, programmes, or universities, which may be the cost, reputation, convenience, programme duration, or the university’s location (Subramaniam et al , 2014).…”

Section: Introductionmentioning

confidence: 99%

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Master degree under crisis

Khalifa

Dukhan²,

Mouselli

2018

IJEM

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Purpose The purpose of this paper is to explore why students decide to enrol in a business postgraduate programme at Damascus University in the current Syrian crisis. Design/methodology/approach Exploration of students’ motives was generated in this study using semi-structured interviews. On the basis of saturation sampling, 11 interviews took place in the leading Syrian university providing postgraduate programmes, Damascus University. Findings The results from the interviews indicate the existence of six different motives for students to enrol in a postgraduate study: self-motives, professional motives, social motives, academic motives, lack of vision, and delaying military service, which is directly caused by the current war conditions in Syria. Practical implications Understanding postgraduates’ motives is essential at the national level, the institutional level, and also at the individual level to make better future plans related to opening new programmes or altering admission criteria. Recommendations to higher education policy makers are highlighted in the study. Originality/value The majority of previous studies concentrate on students’ motives to pursue postgraduate studies during financial crisis. However, very little is known on why students decide to enrol in a business postgraduate programme in a war context.

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“…schooling days (Lichtenberger & George-Jackson, 2013b) and its impact is more suitable for females (Martin & Dixon, 2016); however, Gray & Daugherty (2004) noticed that schools are not fully promising for urging students into engineering education. (AL-Mutairi & Saeid, 2016) (Khanna et al, 2014) while selecting one major among various available engineering majors (Jarvie-Eggart et al, 2020). Students presently studying are the actual teamsters that can fetch prospective students of the same cultural and social experiences they belong to into institute by their motivational interaction (Malgwi et al, 2005a).…”

Section: Human In Uencementioning

confidence: 99%

Selection of an engineering institution: Students’ perceptions on choice characteristics and suitability under Covid-19 pandemic

Mahajan¹,

Patil²

2021

Preprint

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Background: COVID-19 has impacted Indian engineering institutions (EIs) enormously. It has tightened its knot around EIs that forced their previous half-shut shades completely down to prevent the risk of spreading COVID-19. In such a situation, fetching new enrollments on EI campuses is a difficult and challenging task, as students’ behavior and family preferences have changed drastically due to mental stress and emotions attached to them. Historically, during crisis situations, institutions have struggled to return to the normal track. Consequently, it becomes a prerequisite to examine the choice characteristics influencing the selection of EI during the COVID-19 pandemic to make it ‘normal’ for ‘new’ enrollments.The purpose of this study is to critically examine choice characteristics that affect students’ choice for EI and consequently to explore relationships between institutions’ characteristics and the suitability of EI during the COVID-19 pandemic across students’ characteristics. Quantitative research, conducted through a self-reported survey composed of a closed-ended structured questionnaire, was purposefully incorporated into the students who recently were enrolled in EIs (batch years 2020-2021) belonging to the North Maharashtra region of India.Results:The findings of this study revealed dissimilarities across students’ characteristics regarding the suitability of EIs under pandemic conditions. Regression analysis revealed that EI characteristics such as proximity, image and reputation, quality education and curriculum delivery have significantly contributed to suitability under COVID-19. At the micro level, multiple relationships were noted between EI characteristics and the suitability of EI under the pandemic across students’ characteristics.Conclusion:Bringing ‘normality’ to ‘new’ enrollments totally depends on EI’s resilience in meeting the needs of diversity in the COVID-19 pandemic situation, which repositions themselves to govern student-centric strategies instituted for the overall suitability of EI under pandemic conditions. The study has successfully demonstrated how choice characteristics can be executed to regulate the ‘suitability’ of EI under the COVID-19 pandemic for the inclusion of diversity. It is useful for policy makers and academicians to reposition EIs that fetch diversity during the pandemic. This study is the first to provide insights into the performance of choice characteristics and their relationship with the suitability of EIs under a pandemic and can be a yardstick in administering new enrollments.

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Factors Affecting Students’ Choice for MBA Program in Kuwait Universities

Cited by 14 publications

References 14 publications

Understanding Postgraduate Student Preferences for University Choice in Zambia: The Case of ZCAS University

Understanding Postgraduate Student Preferences for University Choice in Zambia: The Case of ZCAS University

Master degree under crisis

Selection of an engineering institution: Students’ perceptions on choice characteristics and suitability under Covid-19 pandemic

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