2021
DOI: 10.1108/jsm-05-2020-0174
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Factors affecting the diffusion of mobile social network services in an aging society: value of informative, hedonic and ubiquitous services

Abstract: Purpose This paper aims to identify factors affecting the continued intention to use mobile social network services (m-SNS) among middle-aged and older adults in Korea, based on the focal characteristics of mobile services and SNS. Design/methodology/approach Data were collected through an online questionnaire to understand m-SNS usage from 358 people aged over 40 years in Korea. Findings Results show that middle-aged and older users of m-SNS are strongly motivated to seek information; they prefer to use m… Show more

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Cited by 6 publications
(14 citation statements)
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References 120 publications
(156 reference statements)
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“…The popularity of mobile devices facilitates the proliferation of various types of mobile applications (hereafter, apps) that satisfy mobile consumers’ needs (Lee, 2018). The development of mobile app services has become an important part of service marketing (Bae et al , 2021; Fang, 2017a; Kristensson, 2019; Newman et al , 2018; Shieh et al , 2019). Consumers’ decisions of mobile app adoption would affect the development of mobile services (Bae et al , 2021; Fang, 2017a; Lee, 2018).…”
Section: Introductionmentioning
confidence: 99%
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“…The popularity of mobile devices facilitates the proliferation of various types of mobile applications (hereafter, apps) that satisfy mobile consumers’ needs (Lee, 2018). The development of mobile app services has become an important part of service marketing (Bae et al , 2021; Fang, 2017a; Kristensson, 2019; Newman et al , 2018; Shieh et al , 2019). Consumers’ decisions of mobile app adoption would affect the development of mobile services (Bae et al , 2021; Fang, 2017a; Lee, 2018).…”
Section: Introductionmentioning
confidence: 99%
“…The development of mobile app services has become an important part of service marketing (Bae et al , 2021; Fang, 2017a; Kristensson, 2019; Newman et al , 2018; Shieh et al , 2019). Consumers’ decisions of mobile app adoption would affect the development of mobile services (Bae et al , 2021; Fang, 2017a; Lee, 2018). Therefore, it is important for service marketers to understand how consumers make decisions about app adoption.…”
Section: Introductionmentioning
confidence: 99%
“…First, the study used capitalization support as a novel approach to theorizing and empirically investigating social support in the TSR and TSSR literature. The predominant approach to examining social support is focused on perceived social support (Bae et al , 2021; Chou et al , 2021; Yao, et al , 2015; Rosenbaum, et al , 2009), which is provided to mitigate or buffer against negative experiences. This study theorized social support from an under-investigated perspective in the service domain, that of capitalization support (Peters, et al , 2018), which is an alternative (not competing) approach to those undertaken previously in the service literature.…”
Section: Discussionmentioning
confidence: 99%
“…Second, in the social support literature, studies have often focused on well-being or performance (Bae et al , 2021; Chou et al , 2021; Parkinson et al , 2017; Yao et al , 2015), but rarely on both. Our study theorized that support services should be designed with an initial focus on well-being, consistent with the aims of TSR and TSSR, with a subsequent focus on performance.…”
Section: Discussionmentioning
confidence: 99%
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