Production of coalbed methane (CBM) resources commonly requires using hydraulic fracturing and chemical production well additives. Concern exists for the existence of chemical compounds in CBM produced water, due to the risk of environmental receptor contamination. In this study, parallel factor method analysis (PARAFAC), fluorescence index, and the fluorescence area integral methods were used to analyse the properties of CBM produced water sampled from Shizhuang Block (one of the most active CBM-producing regions in the Qinshui Basin). A culture experiment was designed to determine the effect of discharged CBM produced water on microorganisms in freshwater. Water quality analysis shows the hydrochemistry of most water samples as Na-HCO3 type produced water of CBM appears as a generally weak alkaline (pH 8.69 ± 0.185) with high salinity, high alkalinity, and a high chemical oxygen demand (COD) value. Three individual components were identified by using parallel factor method analysis as humic-like components (C1), fulvic-like components (C2), and amino acid-like substances (C3). The fluorescence characteristic index comprehensively explains that the fluorescent substances in CBM produced water has the characteristics of a low degree of humification and a high recent self-generating source. The region integration results of characteristic peaks show that tyrosine-like and tryptophan-like materials account for more than 67% of fluorescent substances in CBM produced water. The addition of produced water from coalbed methane promotes the growth of freshwater bacteria, and this process is accompanied by the decrease of the proportion of fulvic acid, humic acid, and the increase of the proportion of soluble microbial metabolites. This paper proposes a convenient method for organic matter identification of CBM produced water and provides some theoretical support and reference for the improvement of CBM water treatment and utilization.