Factors influencing insurance for young people

Abstract

Present times are changing rapidly, people are becoming increasingly active, and we often find ourselves in a situation over which we have no control. Nowadays we know many types of insurance with which we can take care of our financial security. It is important for individuals to choose the most appropriate type of insurance according to their needs and life span. It is extremely important for young people to start saving for their future as soon as possible in the type of life insurance. The main objective of this paper is what proportion of young people already have insurance or are already thinking about it and why not. We were also interested in what the decisive factors are that make young people decide to buy insurance and why not. Research has shown that young people are aware of the importance of insurance, but most of them do not have adequate financial resources and are insufficiently informed about the types of insurance.

Sosyal Medya Pazarlama Faaliyetlerinin Değerlendirilmesi: İndirimli Mağazalar Üzerinde Bir Araştırma (Analyzing Social Media Marketing Activities: A Research on Discount Stores)

“…Araştırmacılar, indirim mağazalarının farklı boyutlarını ele alan, farklı çalışmalar gerçekleştirmişlerdir. Yıldırım ve Kurtuluş (2008); yerli ve yabancı indirim mağazaları müşterilerinin özelliklerini ve müşterilerin bu mağazaları nasıl değerlendirdiklerini, Završnik (2021); müşterilerin indirim mağazalarındaki yeniliklere nasıl tepki verdiklerini, Erciş ve Dağcı Büyük (2016); indirim mağazalarında müşteri değeri, müşteri tatmini ve müşteri sadakatinin, ağızda ağıza iletişime etkisini incelemişlerdir. Avcılar ve Yakut (2016), Yılmaz vd.…”