2023
DOI: 10.1002/isd2.12287
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Factors influencing mobile banking adoption in India: The role of government support as a mediator

Abstract: This study aims to objectively examine the factors influencing mobile banking adoption in India. There has been a model put forth that is founded on the unified theory of acceptance and use of technology and technology readiness. Data was collected from 536 mobile banking users. The primary determinants influencing mobile banking adoption were assessed using structural equation modeling. The study's conclusions indicate that the most significant predictors of behavioral intention to use mobile banking are fact… Show more

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