Factors Influencing Students’ Continuance Intention to Learn in Blended Environments at University

Abstract

(1) Background: The main goal of this study was to determine the factors that have an influence on the continuance intention to learn in blended environments. (2) Methods: For our study, we created a research model based on the Expectation–Confirmation Model (ECM) and Theory of Planned Behavior (TPB), which involves a total of seven latent constructs and contains a total of eight hypotheses. A total of 301 undergraduate and postgraduate students studying at Humanity Institute of Peter the Great Polytechnic University voluntarily participated in the study. The online survey consisted of 22 items that determined the seven indicators studied and was conducted in the spring semester of 2021. For our analysis and hypothesis testing, we used PSS 24.0 and SmartPLS 3.0 programs. (3) Results: According to the results of this study, all the proposed hypotheses were confirmed, which confirmed the influencing power of research model indicators. Also, it was revealed that such indicators as confirmation and attitude are the key factors that affect the continuance intention to learn in a blended environment. (4) Conclusions: As the COVID-19 pandemic is an ever-changing situation, it is important to understand student perceptions of blended learning and manage their continuance intention to learn in such environments. This study contributes to such knowledge and provides insightful implications for academia.

Mobile banking service quality and continuance intention: mediating role of satisfaction: a two-stage structural equation modeling-artificial neural network approach

“…However, other studies have not applied ANN to predict CI or explain CI (e.g. Baranova et al, 2022;Sreelakshmi and Prathap, 2020;Twum et al, 2023). The utilization of ANN in this study has significantly bolstered its findings.…”

“…Second, Wang et al (2021) found that SAT significantly influenced the CI of online learning during COVID-19. Third, Baranova et al (2022) documented that SAT has a significant influence on CI in a blended-learning university (Table 1). When students perceive the services provided by online learning as satisfactory, they continue using the services.…”

“…A plethora of studies have investigated the relationships between SAT and CI (e.g. Baranova et al, 2022;Rahi et al, 2022;Twum et al, 2023;Wang et al, 2021); SQ and SAT (e.g. Ferreira et al, 2023;Khan et al, 2021;Twum et al, 2023;Uzir et al, 2021); and perceived quality and CI (Ferreira et al, 2023;Shao et al, 2020).…”

“…Researchers have reported that SAT has a significant positive influence on CI (e.g. Baranova et al, 2022;Rahi et al, 2022;Twum et al, 2023). Also, service quality is reported as the predictor of continuance intention of mobile banking adoption (e.g.…”

“…However, it has remained ignored in the existing literature (e.g. Baranova et al, 2022;Rahi et al, 2022;Yin and Lin, 2022). By testing the issue of endogeneity of MB-SQ and CI influenced by the presence of CS as a mediator variable, this paper contributed to the existing literature to better understand CS and CI variables.…”