2022
DOI: 10.14569/ijacsa.2022.01311102
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Factors Influencing the Acceptance of Online Mobile Auctions using User-Centered Agile Software Development: An Early Technology Acceptance Model

Abstract: Commerce is booming everywhere, and Saudi Arabia is no exception. However, the adoption and prevalence of online mobile auctions (aka m-auction) remain unsatisfying in Saudi Arabia and the MENA region. This paper uncovers the enabling factors and hindering barriers against the use of mobile auctions by online consumers. To this end, a multiphase mixed methods design is applied to acquire an in-depth understanding of online mobile bidding or auctioning attitudes and practices of the Saudi auctioneers and bidder… Show more

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