2008
DOI: 10.4067/s0718-18762008000100003
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Factors Influencing the Evolution of Electronic Commerce: An Empirical Analysis in a Developed Market Economy

Abstract: This paper tries to explain the temporal evolution of electronic commerce in a developed country. For this purpose, we evaluate the contribution of the size of the potential market represented by the community of Internet users to the development of electronic commerce, as well as of other determinant factors. The validation carried out, for the whole Spanish market and over a period of seven years, reveals the existence of a critical threshold of online consumers that, once surpassed, supposes a change in the… Show more

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Cited by 35 publications
(22 citation statements)
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References 66 publications
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“…These results indicate that both technology and government play an important role in e-business development of a nation. This result is consistent with previous research in e-business [42], [59] and other areas such as internet adoption [39], [48]. The model explains a significant amount of variance (82.4%) in the e-business development.…”
Section: Data Analysis and Resultssupporting
confidence: 92%
“…These results indicate that both technology and government play an important role in e-business development of a nation. This result is consistent with previous research in e-business [42], [59] and other areas such as internet adoption [39], [48]. The model explains a significant amount of variance (82.4%) in the e-business development.…”
Section: Data Analysis and Resultssupporting
confidence: 92%
“…Consumer purchasing power and the country at large in terms of its GDP are a key determinant of E-Commerce diffusion rates across countries. Consumer market size and the ability of an organisation to convert habitual users of the Internet to E-commerce customers is particularly important since market size positively influences the development of ECommerce (Rodriguez-Ardura et al, 2008). An SME owner's decision to adopt E-Commerce is also affected by their perception of institutional e-Readiness for E-Commerce.…”
Section: Perceived Environmental Ereadinessmentioning
confidence: 99%
“…Perceived pressure from clients to whom firms offer their services is also a factor affecting mobile research (although the significance level is 10%), exercising a positive influence on the use of mobile research techniques. This other element in the business environment is also a determining factor in adopting a variety of other innovations, such as e-business (Srinivasan et al, 2002;Wu et al, 2003), B2C e-commerce (Ching and Ellis, 2004;Lee and Kim, 2007;Rodríguez-Ardura et al, 2008) and cloud computing systems (Low et al, 2011;Gangwar et al, 2015). Finally, a specific factor included in this study, the pressure exerted by participants in market research, is the second most relevant factor in adopting mobile research.…”
Section: Discussion and Conclusion Discussionmentioning
confidence: 94%